Consumer Foods & Retail

The Consumer Foods sector competes in three major categories: beverages, frozen confectionery and convenience foods. The Retail sector focuses on modern, organised retailing through the Keells Super chain of supermarkets and also operates Nexus -the most successful coalition loyalty card in the country.

The Consumer Foods sector has a portfolio of leading consumer brands including Elephant House soft drinks and ice creams, FitO fruit juices, and the Keells and Krest range of processed meat which are all leaders in their respective categories and supported by a well-established island-wide distribution channel.